A recent news report says Amitabh Bachchan and Aishwarya Rai are likely to become brand ambassadors for God’s Own Country, Kerala. AB Baby is free to do what he pleases, of course. But if Karnataka is serious about promoting tourism, what prevents us from roping in the Mangaloorina Bedagi as a mascot of the State she hails from?
Surely not what she charges for an appearance or a modelling assignment? The JD(U) leader Sharad Yadav has alleged that Ash was paid Rs 3 crore for her appearance at the closing ceremony of the Commonwealth Games in Melbourne as a promo for the Delhi Games.
What do you think? Should the government spend whatever it takes to get Aishwarya? Should Aishwarya herself volunteer her services? Wil Aishwarya as model help Karnataka’s tourism fortunes?