Two of India’s smartest advertisers—Hindustan Lever and Pepsi—seem to have come to the conclusion that the future of Indian cricket is really in the far future.
In a Surf Excel commercial (top), a mother, far from being harried by children sullying their clothes by playing cricket, says it’s OK if it improves the chances of India winning the 2015 World Cup.
Agar daag lagane se 2015 mein World Cup jeetne ka chance hota hai, tho daag achche hain na?
And in a Pepsi Gold commercial (below), three young boys go to Kamal Tailors to place their measurements for the uniform for the Indian cricket team.
Tailor: Delivery kab chahiye?
Boys: Chaar saal baad. Agla World Cup hum layenge.
India stands a good chance to win the World Cup in creative advertisements. Cricket Word Cup is still a far cry.
LikeLike
Our present players are saving on the laundry bill. For a change OK.
Super AD
LikeLike
They are really getting creative at imposing Hindi!
LikeLike
A Kannada translation of the advertisements would have been just as good !
LikeLike
Recently, while analysing Sachin’s game, Bob Simpson, the renowned Australain Opener and an acknowledged coach was of the opinion,Sachin’s recent string of failures was due to the fact Sachin was not watching the ball leaving the bowler’s hand.
Hardly surprising. Sachin is watching the hoarding in Mid-off and Mid-on and thinking about the Next set of Ads!
LikeLike
Can we afford to waste so many years?
There’s a lot we should learn from SL. Just look at the way SL welcomed their team without the trophy. No where in the history they wanted security guards around their houses.
First of all, you may comment to get them to the right track, but never bash your own team in public just because they failed. Do the needful and get them back on their feet.
Australia is cheating their way to the top, the unpredictability of the game is lost, and what are we doing? For the love of the game, India should stand up.
LikeLike