Chandana, the Kannada television channel of Doordarshan, created history of sorts by getting three visually challenged persons to anchor news bulletins through the day on Sunday, 4 January 2009.
The heart-warming move was made to mark the bi-centenary of Louis Braille, the man who invented the script for the blind, according to a report in the Kannada daily Vijaya Karnataka.
Accordingly, the anchors Manjunath from Devanahalli, and Srinivasamurthy and Ashok from Chamarajanagar, read a part of the news from their Braille script during the six bulletings from 7 am to 9 pm, with a fullfledged anchor by their side.
The activities of Madhu Singhal of the non-governmental organisation Mithra Jyothi gave Doordarshan director Mahesh Joshi (picture in newspaper tear) the brainwave.
“No TV news channel in the world has so far done this. Visually challenged people have a very sharp brain. We wanted them to show them that the world is with them. This will give them confidence,” Joshi was quoted by the paper as saying.
Manjunath who read the news said: “Society does not take note of us. Therefore such a platform is essential. We believe endeavours like these will spur people to empathise with us better.”
Chandana now plans to make this a monthly event.
For the record, the Bangalore newspaper, Deccan Herald, employs a visually challenged person on the news desk, L. Subramani, that is a signal lesson in corporate social responsibility not aimed at burnishing the brand-name.
Hat tip: D.P. Satish
Newspaper tear: courtesy Vijaya Karnataka
Photograph: courtesy Doordarshan
This is a unique experiment by Chandana and Mahesh Joshi & colleagues deserve a ‘ well done’! accolade. These are small steps which will greatly help the differently-enabled.This is done by a govt. owned channel and not by cash-rich, Breaking-News-Mad Private channel or by a channel which wrought havoc with the news on alleged death of a child after given drops against polio. The Chandana experiment did not even figure as a news item in other channels!
Although you are media hungry,this work should be appretiated.
Kudos! to Doordarshan
For the first time in my life, I find Doordarshan worthy of praise! Very good.
ಕುರುಡರು ವಾರ್ತೆ ಓದುವದು ಇದು ಮೊದಲ ಸಲವಲ್ಲ. ದೂರದರ್ಶನದಲ್ಲಿ ಬಹಳ ಹಿಂದೆಯೇ, ನಾನು ಇದನ್ನು ಕೇಳಿದ್ದೇನೆ.
Kudos also to Mitra Jyoti, an NGO that has been striving from years for the cause of visually impaired.
hmmmmm..,joshi uncle what i think is you must conduct a debate on the topic…, i am sure you will fetch many ideas about it.. and also people’s way of thinking about it.. what actually your team has done is a great job.., because what i believe is”SMALL STEPS CREATE A LARGE DIFFERENCE”..,all the very best to the whole doordarshan cast…,please keep me informed about certain good topics like this., so that we can even share and gain the ideas….,i will look forward to your response respectively…..
shomika suryanarayan rao….